AIGEMDigital Bureau

A dental clinic chain: five times more paid leads

5xmore paid leads
Start×3×5

Task, solution, result

Task

A dental clinic chain was running paid ads, but leads were expensive and campaigns weren't structured around actual patient value.

Solution

A full restructure of Google Ads and Yandex Direct campaigns around real unit economics, with AI-assisted bid management.

Result

Paid lead volume grew fivefold without a proportional increase in ad spend.

Channels & stack

Google AdsYandex DirectAI bid optimization

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